Roche Wines is located on the Naramata Bench, just 5 minutes from downtown Penticton.


Direct Sales  

Our wine shop is open for purchase Thursday through Monday, 11 am – 5 pm.

Private Tasting Experience

Reserve your 30-minute private tasting for up to 6 guests. Taste 4 wines with the expert guidance of a member of our team.

Tastings may be reserved on the hour from 12 pm-4 pm. Walk-ins are accepted whenever possible.

COVID-19 Safety Plan

If you are unable to visit, there are several ways to purchase our wines.

1.      Curbside pickup: place an order via our website or by phone. When you arrive, call us at 236-422-2722, and we will deliver your wine promptly to your vehicle in the parking lot. Outside these hours please contact us via email at

2.      Join our Black Book Wine Club: receive a selection of 6 bottles, 3 times a year with free or discounted shipping to your home or business. Add wines of your choice with no added shipping charges. Access pre-release allocations, small lots, and invitations to tastings and events.

We appreciate your support and wish you good health and happiness! We look forward to the opportunity to welcome you in person or online.

Tasting Room

Learn about the history of Roche Wines with roots steeped in French tradition. We offer in person tastings as well as curb side physically distanced pick-up.


Our vineyard is visible from the tasting room. We’ll tell you all about how and where we grow our grapes.


Stay tuned for events when we can safely gather once again. In the meantime, check out our videos and Instagram.


Stay in touch

We have a quarterly newsletter to help everyone stay connected. Sign up and keep up to date on upcoming wine releases and winery events. You don’t want to miss out!

Age Verification

Are you of legal drinking age?